Episode 017: How to Attract Quality Clients to Your Henna Business
(And Stop Being Price Shopped in the Process)
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Are you struggling to find clients who value you and your work in the way that you deserve? In this week’s episode, I’m highlighting a very common mistake that henna artists often make in their brand positioning -- making them a magnet for poor quality client experiences -- and sharing about the shifts that you can make in how your business is presented to attract higher quality clients right away.
[02:18] The LAST Thing That You Should Discuss with Potential Clients
[05:42] What Drives People to Purchase Things (i.e. Your Henna Services)
[10:57] You Are NOT "The Help"
[16:02] Positioning Yourself as a Valuable Asset to Your Clients
[21:39] Value Your Art (and Yourself) with Your Pricing
Join in on the conversation! Do you lead with prices when advertising your business? What value do you bring that you could lean into instead? Let's chat about it inside of the Hennapreneur Community on Facebook!
This episode is sponsored by the free, on-demand training “The 5 Mistakes New Henna Artists Make (And How YOU Can Avoid Them)!” This training provides insider insight to working as a henna artist, combining years of first hand experience from a henna professional with a thriving henna business — and the specialized guidance of a business strategist and educator who has helped hundreds of students to start, grow, and scale their own henna businesses from scratch. With this in mind, this training is best suited for those beginning henna artists and enthusiasts who wish to begin working with henna for profit. Click here to watch the training now!
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